Hello, 👋
I'm Sam. I'm interested in designing experiences that are informed by and inform the ways in which people interact with each other & technology.
Right now, I'm a product designer at Gusto where I work on advancing the payroll tax experience for our 400k+ customers.
Previously, I was a product designer at Northstar where I'm working on new tools & experiences for financial wellness.
Before that, I was working at Reonomy where I created products to visualize and segment 23+ million commercial properties in the US.
I spend my time taking photos, drawing, exploring new places, climbing fake rocks at Brooklyn Boulders or bike packing through the Northeast.
Lets chat, —
email me @ srkasarala@gmail.com
or connect with me on Linkedin.
GUsto
My current full time role where I am a senior product designer and design lead on my squad. I work on designing the tax onboarding & management experience for the entire Gusto Payroll Platform. My work impacts all of Gusto's 400k+ customers & involves work that is coordinated with all state & local tax agencies.
This work is currently in development and protected by NDA. Please contact me for a private viewing.
To view this project please contact me at srkasarala@gmail.com
Battlefly
Battlefly is a current side project role where I am the only designer. Battlefly is a P2E DeFi crypto gaming project that has 2 games under its umbrella: Racer & Season 1.
I am the sole product designer on the project so that means I've created the design system, mocks, & development collateral to get the project off the ground myself.
Battlefly Racer is currently in a semi-public beta & Season 1 is in active development.
Battlelfy NFTs were minted out at 30,000 NFTs & the company raised around $5m USD to develop the game.
To view this project please contact me at srkasarala@gmail.com
Reonomy
FormAssembly
Scrips